AB Split Test Introduces Heatmaps & Scrollmaps

Tom from AB Split Test has just added a new cookie consent mode, heatmaps, scrollmaps and more to the WordPress split testing and conversion optimization plugin.

New Features

Let’s take a look at what’s new on AB Split Test 2.2:

• Cookie Consent Mode: Do not send or process visitor data until consent has been granted. AB Split Test has worked closely with its agency partners and the Borlabs team to ensure full compliance without losing any analytics or test data.
• Server-Side Rendering of Full Page Tests: This is ideal for Facebook and Google ads, as well as any other situation where URL changes and redirects are not acceptable.
• Heatmaps, Clickmaps & Scrollmaps: Find out exactly what your visitors do on your WordPress site — every click, scroll and missed click is visible from your dashboard. Self-hosted and privacy-friendly! You can now dive right into your split test results and see which button is being clicked. Better visual data leads to better outcomes.

Please note that heatmaps and scrollmaps are only included in the AB Split Test Teams plan.