EmailOctopus: Send Automated Emails Based on Subscriber Engagement

The EmailOctopus team has been quiet for a while, but with good reason. They have been busy behind the scenes working on some shiny new features for the email marketing platform.

New Features

Let’s take a look at what’s new in EmailOctopus:

• Send automated emails based on subscriber engagement:
  You can now create more personalized automations by segmenting your flows based on subscriber interactions such as opens, clicks and more.
• New currencies added:
  You can now pay for your subscription in AUD and CAD. 
• Choose a previous campaign or automated email as a starting point:
  If you like one of your previous designs, you can now use it as a template for new campaigns or automations.
• Filters in automations:
  Filter your automation based on criteria such as tags, engagement and more.
• Zapier triggers:
  Now you can integrate EmailOctopus with your favourite apps using Zapier. Automate your workflows by sending and receiving data to and from your EmailOctopus account.
• More web fonts:
  Now you can personalize your emails even more with new web fonts, choosing from a wider range to match your brand’s look and feel.
• Image library:
  The new image library not only stores all your previously uploaded images, but also gives you access to Pexels’ free stock image collection.
• New social icons design:
  Enhance your emails with new social media icons and customize their look to match your style.

What’s next? EmailOctopus is making major improvements to its drag and drop editor to make designing eye-catching, branded emails an even more enjoyable experience. Stay tuned!