PersonalizeWP Introduces Custom Profile Fields & Content-Based Segments

Paul from PersonalizeWP has just added some powerful new CRM features, new segment options, browser language and more to the no-code personalization plugin for WordPress.

Let’s take a look at what’s new in PersonalizeWP 2.7:

Custom Profile Fields

PersonalizeWP gives you the ability to collect, manage and use custom visitor data in your content. When a visitor fills out a form on your site, the information they provide can be mapped to their visitor profile in PersonalizeWP. For example, you can tailor your content by collecting data such as ‘pet type’ or ‘store location’. You can then create personalized experiences, such as replacing “your pet” with their actual name for more meaningful interactions.

Content-Based Segments

You can now group site visitors by the content they’ve accessed and viewed by targeting post types, tags or categories through your site taxonomy. This allows you to deliver targeted content that resonates and drives engagement.

New Browser Language Condition

The new display condition allows you to detect the browser language preferences of your site visitors and display content in their language for a seamless, localized experience.

Updated Device Types

Finally, you can target users more accurately with the improved Device Type condition, which now recognizes Mac, Windows and Linux for better optimization.

PersonalizeWP 2.7 gives you the tools you need to connect with your audience and deliver a tailored user experience that drives results and increases conversions.