Semrush Introduces BuzzGuru & AdClarity

The Semrush team has recently launched two brand new products. BuzzGuru allows you to find the perfect brand for your brand, while AdClarity allows you to track the ad campaigns of your competitors.

BuzzGuru

Available in the Semrush App Center just like the e-commerce apps, BuzzGuru is an influencer marketing and analytics app that provides agencies and brands with valuable insights into influencer performance and competitor campaigns across YouTube, Instagram, Twitch and TikTok.

Check out the benefits:

• Find and analyse social media influencers
• Make data-driven decisions based on influencer metrics
• Get reports on campaign performance
• Create and run campaigns with social media influencers
• Research a market & analyse competitors

The BuzzGuru Basic plan is priced at $169 per month. You then have the option to add Competitor Analysis for $129 per month and Campaign Management for $69 per month.

AdClarity

Also available in the App Center, AdClarity is a competitive intelligence app that collects and analyses real-time display, video and social ad impressions from 650,000 publishers across 51 global markets, including the United States, Europe, Latin America, the Middle East and Asia Pacific.

Check out the benefits:

• Analyse your competitors’ digital campaigns
• Identify the best performing publishers, advertisers, ad networks and agencies
• Benchmark your online advertising against the competition
• Leverage data-driven insights to more effectively manage and deploy online campaigns

Pricing starts at $169 per month for AdClarity Display and $180 per month for AdClarity Social & Video.