ActiveCampaign Acquires Postmark

We recently published a post that MailerLite has been acquired by Vercom. And the consolidation continues! Postmark and DMARC Digests have just announced that they have been acquired by ActiveCampaign, the popular email marketing, marketing automation, and CRM platform.

Postmark Acquisition

Acquisitions are usually always accompanied by questions, especially from existing customers. The good news up front is that Postmark and DMARC Digests will continue to be available as standalone products. Developers will continue to use Postmark via API or SMTP and will not need an ActiveCampaign account.

What does this mean for Postmark customers?

  • Will Postmark’s pricing change? No.
  • Will Postmark continue to be available as a standalone product or will they integrate into ActiveCampaign? The answer to both questions is yes.
  • Will the team change? The entire Postmark team has been offered and accepted a position with ActiveCampaign.

They will also work closely with the ActiveCampaign team to integrate Postmark features into the ActiveCampaign product. This includes, for example, the ability to design and send transactional emails from within an automation. ActiveCampaign customers can thus use Postmark without having to use two separate applications.

Freelancer

The Fair Freelancer Marketplace

Freelancers, would you like to win 1 of 5 free business profiles for life? Sign up to enter the competition.

Ahoi.pro, the new fair freelance marketplace is about to launch! Sign up to be among the first to be notified!

count me in!

FTC Disclosure: We may receive a payment in connection with purchases of products or services featured in this post.

Stefan
Stefan

Ahoi.dev is a ShabuShabu project by Stefan Glumpler & Boris Glumpler - a brother and web designer / developer team based in Munich, Germany. Servus from Bavaria!

Articles: 3950

Leave a Reply

Your email address will not be published. Required fields are marked *

Ahoi.dev