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Awario Now Comes With Gender Analytics
Awario recently added gender analytics to their social media listening tool. After months of research, development, and testing, it’s finally out and available to all users.
Gender Analytics
Gender analytics has been one of Awario’s most requested features so far. In addition, you can now also get analytics on the account type of your audience – that is, whether they are individuals or companies.
You can use this data to:
- Create customer personas
- Improve your ad ROI with better targeting
- Identify demographic data that you are missing
- Power up your market research
The Awario team is currently working on new sentiment analysis algorithm that will support all languages. You will also soon get access to redesigned reports, a city and state filter, and age demographics.
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