EmailOctopus: New Advanced Automation, Webhooks & SparkLoop Integration

Tom from EmailOctopus has just introduced advanced automation, bulk actions, webhooks and a new SparkLoop integration to their email marketing platform.

Advanced Automation

Advanced automation uses the ‘flow-style’ automation builder that EmailOctopus introduced in December 2022.

The new builder allows you to create advanced condition-based automations triggered by adding a contact to a list, adding tags to a subscriber, or manually adding a subscriber via the API.

This brand new feature is now available in both the free and paid Pro plans.

List Bulk Actions

The list contact page has also been completely redesigned to allow you to search and filter by tag/segment.

This makes it easier than ever to find specific subscribers on your list. Once you’ve found them, you can now apply bulk actions to them – tagging or unsubscribing them in bulk.

Webhooks & SparkLoop Integration

EmailOctopus now also supports webhooks. For example, you can now set up your app or Zapier to receive email and contact events such as unsubscribes as they happen.

Finally, you can integrate EmailOctopus with SparkLoop. The referral marketing and newsletter growth platform helps you turn your existing email subscribers into brand ambassadors.