Curated blog with news, events, listings, jobs and exciting stories about web design & web development.
MailerLite has just introduced a new A/B form testing feature to their email marketing platform that will help convert site visitors into newsletter subscribers and increase your email list.
A/B Form Testing
The A/B Testing tool lets you compare the performance of up to 5 versions of a form or pop-up. Thus, you can effortlessly find out which version works best and then use it across your entire website.
It’s all done in just a few minutes. Just follow these three simple steps:
- Go to an existing form (or create a new one) and click the new Create Split Test button.
- Create multiple versions of your form by copying the design or starting from scratch.
- Publish the forms and decide how much traffic you want to send to each variant.
For example, you can use different offers, headlines, images, CTAs, designs, form position, and form fields in your A/B split tests.
The A/B test is finished by clicking the Choose the Winner button. As a result, the version of the form that performed best is selected and then displayed to all site visitors.
Sound interesting? Start your free 30-day trial and get access to MailerLite’s premium features.
The Fair Freelancer Marketplace
Freelancers, would you like to win 1 of 5 free business profiles for life? Sign up to enter the competition.
Ahoi.pro, the new fair freelance marketplace is about to launch! Sign up to be among the first to be notified!
FTC Disclosure: We may receive a payment in connection with purchases of products or services featured in this post.