How To Reduce Form Abandonment Rates In WordPress

Did you know that you could easily get more enquiries through your contact forms – without any high expenses for ads involved? The solution is quite simple yet effective. Simply decrease form abandonment rates via WPForms.

Easily Follow Up With Lost Leads »

Form Abandonment

Many interested users and prospects are beginning to fill out a form on your WordPress site. However, only a few eventually click the submit button and leave the page before the form has been completed. That’s really bad news and a real problem for anyone who uses a form to collect leads or sales.

There can be several reasons for this. You could try to simplify your form and collect only the data you really need. People tend to abandon long, complicated forms. For one, you could do without the form fields address, age, and gender for instance. This should be taken into account anyway, especially with regard to the GDPR. That way a long form can be reduced to an absolute minimum.

If that doesn’t help or if you cannot reduce your form length, you could also use WPForm’s Form Abandonment add-on. With Form Abandonment, you are able to capture partial entries from your forms. That way you can follow-up with people who are interested and just didn’t complete the process. This requires a bit of manual work, but think about all the sales, revenue, and leads that could be recovered. It’s definitely worth it!

Save Lost Leads And Sales With Ease »

Sometimes users just don’t make it until the email address form field. However, there is still a chance of capturing their data. OptinMonster allows you to display a beautiful pop-up upon exit intent. By the way, they are now also supporting mobile pop-up campaigns to boost conversions. Give it a try today!