Sendr Introduces Signal-Based Outreach

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John from Sendr has just announced the release of version 4.2 of the GTM and personalized outreach platform, featuring built-in, signal-based outreach. You can now reach buyers as soon as they express an interest.

New: Signals

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Sendr has a fresh new look following a facelift, and signal-based outreach is now integrated into the platform. The outbound process has been streamlined, and this release enhances all three areas: signals now initiate your campaigns, triggers connect to more of your stack, and classic outbound becomes easier to implement on a large scale.

You can now automatically launch campaigns targeting people and companies showing buying signals. Sendr now supports signal-based outreach in partnership with Clearcue. Clearcue tracks buying signals across the web and a new Clearcue trigger in the Sequencer enrols contacts into your sequence as soon as they appear. This results in lower volume, much higher intent and no manual exports in between.

Choose from over 50 signals, including:

  • Growth & funding: A company raises a round, opens a new office or goes public.
  • Hiring: A company hires for a specific role, or ramps up hiring in a department or country.
  • Job moves: Someone starts a new role or gets promoted.
  • Social engagement: Someone comments on a post, engages with your competitor or mentions a company.
  • Buying intent: Someone asks for agency recommendations or a company starts investing in outbound.
  • Events: Someone is attending, speaking at or sponsoring a conference.

Find Contact is a new SendrAI feature that uses Lead Finder to convert company-level data into real contacts.

What’s More?

The Sequencer now includes Sendr, Dynamics 365, Kit and Stripe as triggers and actions. Finally, Sendr now allows you to tag your email channels in bulk, for example by client, brand, or sender name. Then, in the ‘Send Email’, ‘Send LinkedIn’ or ‘Send WhatsApp’ step, select a tag instead of a single channel and send from a group of channels.

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Stefan
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