Sendr Rebuilds Sequencer Canvas That Now Feels Like Figma

John from Sendr has just announced the release of version 3.2 of the GTM and personalized outreach platform. Say hello to a more flexible Sequencer, a more precise Lead Finder, a redesigned Unibox, enhanced spintax deliverability, compliant unsubscribes and a smarter way to send LinkedIn connection requests.

New Features

Let’s take a look at what’s new in Sendr:

• Rebuilt Sequencer Canvas: You can now drag actions straight onto the canvas and rewire a connection to point at a different step to change your branching on the fly. In addition, you can delete a connection between two steps without losing the steps themselves and insert a new action between two existing steps without losing your place. Delete a step and everything downstream will stay exactly where it is, too — no more silent resplicing. Finally, rearranging a sequence is a breeze.
• New Lead Finder Filters: With four new filters, you can now find your exact leads faster. Sendr is now offering Department & Function, Followers & Connections, and Geo Radius filters. The NAICS industry codes filter provides a more precise breakdown of industries than generic categories. Target down to the exact sub-sector in which your product performs best.
• Enrichments Built Into Sequencer: The Sequencer’s Enrichment step now matches that of Data Studio, meaning you can enrich a contact directly within your sequence, rather than having to switch to and from Data Studio. All of these are available as steps that you can add directly to your sequence. With the ‘Enrich LinkedIn Profile’ step, you can pull all data from a contact’s LinkedIn profile, e.g. their role, job history, headline, bio and activity. Other enrichments include Verify Email Address, Return Competitor Name, DISC Personality, Google Search Query, First Name Cleanup, and Job Title Cleanup.
• Improved Unibox: Unibox now splits into Inbox and Sent items, just like Gmail. This means that every message you’ve sent through Sendr will show up, whether it has been replied to or not. You can attach files to replies and see a distinct ‘Delivered’ status, separate from ‘Sent’ and ‘Read’. Read receipts that you send now sync back to WhatsApp and LinkedIn. The sidebar for each conversation now shows full contact details, including the channel through which the message was sent, so you’ll never have to dig around mid-conversation to remember the context.
• Spintax aka Multi-Variant Rotation: Generate hundreds of unique variations of your outbound message with a single click using spintax or full message variants. This feature is available wherever you send an outbound message, whether that’s via email, LinkedIn or WhatsApp. This means that every message looks different to spam filters and to the recipient, so your outbound messages won’t read like a template blast.
• Send & Wait – LinkedIn Connection Requests: In the past, sending a LinkedIn connection request was a one-directional process. You had to add a separate ‘Check Connection Request’ step and keep repeating it until the lead accepted, which slowed down your whole sequence and made for a clunky, multi-step process. Now, one action sends the request and waits for LinkedIn’s webhook to confirm acceptance, then moves the lead straight to the next step — no limits and no bottlenecks. You can set a time limit for how long to wait before a pending request is withdrawn automatically, which keeps your pending count low and your account safer from LinkedIn blocks.

In other news, you can now add a configurable unsubscribe link and a one-click unsubscribe header to Sendr campaign emails. When a contact unsubscribes, their row is marked, any active work is cancelled for them and they are blocked from future sends, ensuring you remain compliant with minimal effort.